Author Archives: admin

Toxic Levels of Discussions

I think I found a “burn out” factor in Linked In and Facebook Groups.  I call it “Toxic Levels of Discussions.” One of the groups I was posting to in Linked In asked me not to start so many “commercial” … Continue reading

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IFrames app by Wildfire makes large FACEBOOK graphics possible.

In my pursuit of social networking excellence I came across an app by Wildfire that allows you to build IFrames in a FACEBOOK page. It is a fantastic app that will allow you to create a welcome page and import … Continue reading

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Changes

I’m switching from the traditional web site to a Wordpress web site. So let me know if there is something I’m missing, or should change. Thanks. Continue reading

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Posting Strategies that Encourage Engagement on Facebook

Here are some ideas to keep your brand active on Facebook. It is an article from eMarketer Daily. Continue reading

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Sharing Content to Show Thought Leadership

I’ve been on a campaign to find creative content for my broadcast email and blog. Here’s a great answer. Continue reading

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Ten Best Practices for Social Media Marketing Success

Step 1: Have a Plan! Continue reading

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Tell a story

In the latter part of the last century I listened to and read all the sales instruction I could find. I was just getting into sales and although I was really educated, nothing prepared me for sales.  One of the … Continue reading

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A Failed Campaign: The Exit Briefing

For weeks now I have been working with one of my clients to try to fill a room with seminar participants. The cost was minimal. (Less than $50) But we had to cancel the event. What went wrong? Why is it that sometimes email marketing doesn’t work? Here’s a great lesson in email marketing. Continue reading

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Have you ever Forwarded?

FIRST NOTE: Have you ever forwarded an email of interest on to a friend or business colleague who might be interested in the same topic? One of the basic values of internet marketing is the ease of “forwarding to a … Continue reading

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Marketing to Shoppers at Every Touchpoint – eMarketer

Traditionally, retailers and consumer products brands have relied mostly on offline media and promotion to deploy shopper marketing programs that help drive sales, secure customer loyalty and encourag via Marketing to Shoppers at Every Touchpoint – eMarketer.

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